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Education, Leadership & Social Impact Foundation

Raising a generation that reads, leads, creates.

Creative Arts Initiative (CAI) is the Corporate Social Responsibility (CSR) and social impact foundation of Seasons Holdings, committed to unlocking the potential of Africa's young people through education, leadership development, literature and the creative arts.

Who we are

Africa's greatest resource is its people.

We believe that Africa's greatest resource is its people. By investing in young minds today, we are nurturing the innovators, leaders, educators, entrepreneurs and creators who will shape the continent's future.

Since 2016, CAI has designed and implemented transformational programmes that encourage reading, strengthen leadership capacity, promote career development, celebrate African identity and expand access to educational opportunities.

2,520
students reached since inception
102
secondary schools engaged
10
years of impact (2016–present)
Explore Creative Arts Initiative

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